Job Title: Performance Creative Strategist (based in Warsaw, Poland)
Location: Warsaw, Poland (Remote within Poland possible)
Reports to: Head of Growth / CEO
Employment Type: Full-time (B2B contract or employment)
Role Overview
We are seeking a hands-on Performance Creative Strategist to rebuild and own our paid creative testing engine (Meta/TikTok/landing pages). This role is NOT a traditional Creative Director; we want a tactical, data-driven creative pro who loves direct-response, rapid creative testing, and working lean. You’ll drive creative briefs, manage freelancers/UGC, test landing pages, and report weekly—all in pursuit of profitable customer acquisition.
About 310 Nutrition
310 Nutrition is a U.S.-based DTC wellness brand with $ 300 M+ lifetime sales, now rebuilding a nimble growth team in Poland.
Role Summary:
Owns the end-to-end creative testing loop: concepts, briefs, UGC coordination, landing page variants, and ad performance analysis. This is a doing role, not a managing role.
Key Responsibilities:
● Develop and execute weekly creative testing roadmaps for Meta (Facebook/Instagram) and TikTok.
● Brief, source, and manage UGC creators (remotely or locally).
● Collaborate with a video editor and designer to deliver new ad assets (3–5 new variations/week).
● Launch and measure landing page variants (work with CRO/design as needed).
● Analyze ad and landing page results (CTR, CVR, CPA, ROAS); document learnings and iterate rapidly.
● Stay current on trends (UGC, hooks, DTC offer structures) and bring new ideas weekly.
● Report on wins/losses weekly to the Head of Growth/CEO.
Requirements:
● 3+ years’ experience creating and managing paid social ads for DTC or eComm brands (Meta, TikTok, or both).
● Hands-on with creative briefs, direct-response frameworks, and UGC-driven concepts.
● Strong data orientation—comfortable making decisions based on performance numbers.
● Comfortable with creative tools (Figma, Canva, CapCut, or ability to brief editors/designers).
● Fluent English (written/spoken).
● Experience working with landing page builders (Replo, GemPages, Unbounce, or similar).
● Can show a portfolio of direct-response ads with measured impact.
Bonus:
● Experience in wellness, supplements, or CPG brands.
● Polish/Ukrainian language.
What We Offer:
● Competitive Polish market salary (B2B or UoP)
● Remote/hybrid flexibility
● Autonomy and ownership of creative performance
● Opportunity to grow as the brand scales
Job Type: Full-time
Pay: 18,000.00zł - 28,000.00zł per month
Language:
- English (Required)
Location:
- Warszawa, mazowieckie (Required)
Work Location: In person