Content Writer

Are you independent and self-reliant? If the answer is ‘yes’, then we’re halfway there! Apply for a Content Writer position if you have:

• You have min. 2 years of experience creating engaging and valuable content in English for the B2B sector (we’d love to see your portfolio or sample content!)
• You are fluent in English and Polish at C1 level
• You have solid experience in SEO copywriting
• You have experience working with tools:
  • SurferSEO
  • Chat GPT, Claude or similar
  • WordPress and/or Elementor
  • A program for creating and editing simple graphics (e.g. Canva)
• You care about the quality of content you create and treat it as your business card — yours and the company’s
• You know how to conduct good research (you can search, verify and prioritize information, you don’t rely solely on AI)
• You can organize your work excellently, you’re highly proactive and have a well-developed sense of ownership

  NICE TO HAVE:

• You know the basics of HTML/CSS
• You can use analytical tools (e.g. Google Search Console, Google Analytics, Ahrefs, Semrush, etc.)
• You have experience working with SaaS products and/or IT services
• You have experience creating UX writing-based content
• You have experience in email marketing and can use selected tools, e.g. MailerLite

As a Content Writer, you will co-create and implement marketing activities for Placester – a platform for creating websites for real estate industry clients.
Your responsibilities will include:

• Creating, updating and publishing engaging content (mainly blog posts, but also content for websites and landing pages, case studies, reports, comments on forums and communities) – 70% of work time
• Promoting created content across various channels – 20%
• Measuring, analyzing and reporting results (we’ll think about optimization together ;)) – 10%

PROJECT: We are a Katowice-based IT company with over 10 years of experience in the industry. We develop in multiple directions by creating our own product Zendo (a platform dedicated to managing projects and client relationships in one place), supporting the development of several products for US clients (including Placester, a platform for creating websites for real estate industry clients) and implementing projects based on WordPress within WP Kraken (IT services).

As a Content Writer you will join the team executing marketing activities for the Placester brand. We are currently looking for two people to join our ranks.

6 600- 8 400 PLN net + VAT (B2B)