Marketing Analyst

RISK
Warsaw, województwo mazowieckie
Full time
1 dzień temu
Company Description


RISK inc: An International
iGaming Company Pushing the Boundaries of Entertainment

Who We Are:

An international iGaming company specialising in identifying and fostering the growth of high-potential entertainment markets. With 600+ professionals in 20+ locations, we operate in 10 countries, serving over 300,000 customers.

Always Pushing the Boundaries? You Already Belong at RISK!

Our global-scale operations are based on strong internal expertise, analytics, and data research. We have expertise in iGaming operations (sports betting, online casino), digital and affiliate marketing, tech solutions, and data analytics.

We are looking for a Marketing Analyst to join our team.


Job Description

  • Analyze the effectiveness of customer acquisition and retention channels with a focus on performance optimization, attribution modeling, and user lifecycle (CAC, LTV, churn).
  • Monitor key marketing metrics: conversion rates, cost per lead (CPL), ROI, and other indicators across digital channels.
  • Contribute to the development and improvement of interactive dashboards and regular reports (in Tableau) for marketing, product, and commercial teams.
  • Conduct in-depth analysis of campaigns, channels, and customer segments — turning data into actionable insights and decisions.
  • Build and model marketing data pipelines: data cleaning, KPI definition, and dataset preparation for various projects.
  • Develop predictive models for LTV, churn risk detection, customer segmentation, and lookalike audience targeting.
  • Participate in the planning and execution of A/B and multivariate testing, including experiment design, statistical analysis, and results documentation.
  • Support the development of marketing attribution models, ROI evaluation, and expected campaign outcome modeling.
  • Collaborate with teams to unify data and share best practices.
  • Contribute to marketing innovation, including the use of AI/ML in personalization and forecasting.

Qualifications
  • Over 2 years of experience in marketing analytics, product or performance analytics within iGaming, eCommerce, EdTech, or related industries.
  • Strong understanding of the user funnel, attribution models, and key performance metrics such as CAC, LTV, ROAS, and churn.
  • Hands-on experience with BI tools (Power BI, Tableau, Looker, etc.) and SQL (required); knowledge of Python or R is a plus.
  • Familiarity with marketing analytics tools such as Google Analytics (including GA4), Facebook Ads Manager, Mixpanel, Hubspot, Salesforce, and CDPs.
  • Proficient in working with large datasets, identifying trends, interpreting results, and translating insights into actionable business decisions.
  • Experience in designing and analyzing A/B tests, with consideration of statistical significance and validity.
  • Ability to present research findings in a clear, structured, and visually compelling way (including slide decks, reports, dashboards).
  • Excellent communication and collaboration skills, working effectively with analysts, marketers, and product managers.
  • Analytical mindset, attention to detail, proactiveness, and a strong desire to learn and grow.

Additional Information


Our Benefit Cafeteria is Packed with Goodies:

  • Children Allowance
  • Mental Health Support
  • Sport Activities
  • Language Courses
  • Automotive Services
  • Veterinary Services
  • Home Office Setup Assistance
  • Dental Services
  • Books and Stationery
  • Training Compensation
  • And yes, even Massage!

Ready to Take the Leap?

Join a team where every day is an opportunity to take a RISK and come out on top. Follow us on LinkedIn and Instagram, and let us be your hub for turning ambitious ideas and extraordinary solutions into reality.

At RISK, we believe that our people are the driving force behind our success. Together, we can achieve great things and push the boundaries of what's possible in the iGaming industry.

I'm interested

Apply
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