Description
Company overview
CapsLock specializes in providing digital marketing services to businesses facing sales growth challenges. Founded by industry professionals in IT, design, and data analytics, we address the market need for exclusive, scalable customer acquisition solutions.
At CapsLock, we value people, client orientation, quality, continuous improvement, integrity, and strong relationships. Our diverse, global team speaks over 10 languages whose ideas inspire the innovation that runs through everything we do, from unique technology to industry-leading services and customer experiences.
Role overview
The Social Media Creative Designer at CapsLock is responsible for producing visually engaging digital content tailored for social media platforms like Instagram, TikTok, and Facebook. This role combines graphic design expertise with foundational video editing skills to create impactful static and short-form video content. Working closely with the social media team, the designer ensures all visuals align with brand guidelines, support marketing goals, and stay ahead of design and platform trends.
Responsibilities
- Conceptualize and develop visual content for social media platforms based on brand guidelines and project objectives.
- Create and present drafts and creative concepts for team feedback and stakeholder approval.
- Edit short-form video content, such as: Instagram Reels, TikToks, Stories, including captions, transitions, music, voiceovers, and visual effects.
- Ensure all graphics and videos are visually compelling, brand-aligned, and optimized for platform-specific requirements.
- Collaborate with the social media team to review performance data and iterate based on insights.
- Stay current on design trends, platform updates, and emerging formats to keep content fresh and relevant.
- Optimize assets for each platform, ensuring correct dimensions, aspect ratios, and quality settings.
- Maintain an organize digital asset library with proper version control.
- Work cross-functionally with other teams for consistent creative execution across campaigns.
Requirements
Must-Have Requirements
- 3+ years of professional design experience, focused on digital and social media content.
- Strong portfolio showcasing both static designs and short-form video content.
- Proficiency in Adobe Creative Suite (especially Photoshop, Illustrator)
- Basic video editing skills using tools like Adobe Premiere Pro, Final Cut Pro, or similar.
- Excellent written communication skills—especially important in a remote-first environment.
- Strong visual storytelling ability and attention to layout, composition, and detail.
- Understanding of social media platforms (Instagram, TikTok, Facebook) and best practices for each.
- Ability to create content aligned with brand guidelines and marketing goals.
- Results-driven mindset—designs should support measurable performance outcomes.
Nice-to-Have Requirements
- Familiarity with Figma
- Familiarity with motion graphics or animation.
- Experience with social media editing software
- Experience producing content for influencer campaigns or branded collaborations.
- Exposure to AI-powered design tools or content automation platforms.
- Knowledge of social media algorithms and engagement strategies.
- Background in digital marketing or performance-based creative development.
What we offer
- Remote Work - we offer a truly and fully remote environment. You choose where you are the most productive and comfortable to have an impact.
- Paid vacations - generous paid vacation policy to ensure you have time to recharge
- Unlimited Sick Days - we understand that being only human means getting sick or feeling under the weather from time to time, so we guarantee you time off as long as you need to recover and get back on your feet.
- Ongoing Learning - people at CapsLock are deeply inquisitive and eager to learn new knowledge and skills, that's why we support and create learning opportunities like the Free Books program, workshops, conferences, and more.
- Home Office - we will cover the equipment and furniture expenses to make sure you have the best work-from-home experience.
- Physical Well–Being - We will cover costs of your medical insurance. Additionaly we offer an allowance for a flexible fitness program.
- Fun Stuff - there is never a shortage of fun stuff